2nd iteration + the series continues

 So this week I have made progress in that I have more poster drafts! BUT I still think I have a ways to go in developing my intent. What's interesting is that I had a similar problem in my Information Design class. My intent was in my head but it wasn't articulating on paper, so I'm almost there. I definitely know what I want to say through these posters but it isn't coming across as clearly to the viewer. It's like my posters tell half the story while the rest of it is in my head. I got some great feedback this week though that I'm going to take with me as I continue my iterations for next week.

** disclaimer wasn't necessarily happy with the outcome of these iterations BUT felt like they were necessary "experiments" in my process and that I have definitely made progress in pushing the idea

Some of my favorite notes were that: 

-the way water was represented in my first iteration might be even better.  I think this had to do with my fixation on including texture. I lost the murky and watery quality of the design and also changed the color. I had changed the color based on critique from last week to make it look even dirtier. I found contaminated water from Flint and color matched it but even then I think it looks too solid so I will definitely play around with this more.

-as a whole these posters require simple changes in color. This is also the case in my soil degradation/food security poster. I used the texture to indicate particles in the soil, but because all of them AND the roots are the same color there doesn't look like there's anything necessarily wrong with the situation being presented. So also need to work on intent through my color choice here. 

-the wording still needs work. So my original critique from next week I think actually might not work in theory. With the placement of "human right" and the single issues, the intent of my posters is still not readable. So I think I will have all of the phrases together in a single sentence reading "Clean Drinking Water is a human right" and etc. I think the placement and font style/wording can still be consistent throughout the series but that the sentence needs to be all strung together. 

some more specific feedback

-on the water poster make the straw more diagonal/dynamic

-clean air poster reads as groundwater (i totally see it now). so maybe I will flip it to have the smoke stacks on top. also the house can be a mound invading into the clean air with whispers of smoke eminating

all really good suggestions! can't wait to continue working- see poster progress below





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